The Ones that Got Away...
This post explores the candidates that you want to hire, but for a number of reasons, you just can't make it happen. How do you deal with the candidates that you couldn't lock down?
Carter Cathey
11/26/20251 min read


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About Carter Cathey
Carter Cathey is a sales and revenue leader with more than 20 years of experience helping market research, technology, and private-equity-backed businesses scale revenue, improve operations, and build predictable growth systems.
Throughout his career, he has led sales transformation initiatives, pricing strategy projects, subscription business model transitions, operational redesign efforts, and commercial growth programs.
He writes about leadership, organizational design, business systems, data-driven decision making, and the challenges companies face as they scale.
Learn more about Carter Cathey


